Branding as a Tool of Advertisement in Hotels in Kabale Town: A Case Study of Gorilla Trek Camp.

The study was about the effects of branding as a tool advertising in gorilla trek camp hotel in kabale town. It was based on the following objectives; To identify branding strategy that fits and is specific for gorilla trek camp, to implement the strategies, evaluating if the strategies implemented...

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Bibliographic Details
Main Author: Asiimwe, Elton
Format: Thesis
Published: Kabale University 2023
Online Access:http://hdl.handle.net/20.500.12493/1290
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