Effectiveness of WeChat Official Accounts in health communication: A comparative study of hospitals and centers for disease control and prevention on resident participation in Shenzhen

Background As China transitions from a disease-centered to a people-centered healthcare model, hospitals are increasingly involved in health education. This study compares the effectiveness of WeChat Official Accounts (WOAs) operated by hospitals and Centers for Disease Control and Prevention (CDCs)...

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Bibliographic Details
Main Authors: Fangfang Gong, Li Zeng, Yi Li, Jingang Shi, Ke Huang, Ying Zhou
Format: Article
Language:English
Published: SAGE Publishing 2025-03-01
Series:Digital Health
Online Access:https://doi.org/10.1177/20552076251331797
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