Televisuality on a Global Scale: Netflix’s Local-Language Strategy
This article focuses on Netflix’s local-language strategy, the context leading up to it, and the extent to which transnationality, in this particular case, becomes televisual in John Caldwell’s sense. I argue that Netflix has developed a different business model for transnational TV formats through...
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| Format: | Article |
| Language: | English |
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Cogitatio
2025-02-01
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| Series: | Media and Communication |
| Subjects: | |
| Online Access: | https://www.cogitatiopress.com/mediaandcommunication/article/view/9356 |
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