Renault-Nissan as a Project of Projects: A Relational Approach to Strategic Alliances

The study of strategic alliances has traditionally focused on their initial purpose and examined the complementarities in assets and competences that prompt two firms with aligned objectives to collaborate. More recently, research has shifted toward understanding the dynamic nature of these alliance...

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Bibliographic Details
Main Authors: Magali Ayache, Hervé Dumez
Format: Article
Language:English
Published: Association International de Management Stratégique (AIMS) 2025-02-01
Series:M@n@gement
Subjects:
Online Access:https://management-aims.com/index.php/mgmt/article/view/9542/18861
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