MULTILEVEL MODAL VALUE ANALYSIS FOR INTERPRETING CATEGORICAL K-MEDOIDS CLUSTERS DATA
Consumer segmentation plays a crucial role for business owners in developing their enterprises. K-Medoid is commonly used for segmentation functions due to its low computational complexity. However, K-Medoid has limitations, such as the variability in cluster sizes across different iterations and th...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Community Service Research Center (LPPM) STMIK Nusa Mandiri Jakarta
2025-01-01
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| Series: | Techno Nusa Mandiri: Journal of Computing and Information Technology |
| Subjects: | |
| Online Access: | https://ejournal.nusamandiri.ac.id/index.php/techno/article/view/5796 |
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