SOCIAL NETWORKS AS PLATFORMS FOR COMMUNICATION ACTIVITY OF PUBLISHERS
This article examines the current state of social media usage as a platform for interaction between publishers and their readership. It confirms the continued significance of these platforms in maintaining business communication activity amid digital transformation. The study identifies key challeng...
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| Format: | Article |
| Language: | English |
| Published: |
Borys Grinchenko Kyiv Metropolitan University
2025-06-01
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| Series: | Інтегровані комунікації |
| Subjects: | |
| Online Access: | https://intcom.kubg.edu.ua/index.php/journal/article/view/401 |
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