Green self-accountability and temporal distance impact on sustainable consumption behavior: the mediating role of anticipated emotions
PurposeWith the rise in global consumption depleting natural resources and harming the environment, promoting sustainable consumption is essential. Our study explores how green self-accountability affects sustainable purchasing over different time frames, examining the impact on short (one week) and...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2025-05-01
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| Series: | Frontiers in Psychology |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1503642/full |
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