TV ADVERTISING AS A CONSUMER EDUCATION TOOL IN THE CURRENT ROMANIAN SOCIETY

We are born and live in a consumer society whose functional principles revolve around the economic model of demand and supply proposed by Antoine Augustin Cournot since 1838. However, as we move towards modernity, the principles that govern the referred model have taken on nuances, so that nowadays,...

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Bibliographic Details
Main Author: Razvan-Alexandru CaLIN
Format: Article
Language:English
Published: Editura Sitech 2023-07-01
Series:Social Sciences and Education Research Review
Subjects:
Online Access:https://sserr.ro/wp-content/uploads/2023/07/sserr-10-1-87-92.pdf
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