Orthodontic practice marketing: The orthodontist and laypeople’s perspective

Orthodontic practice marketing: The orthodontist and laypeople’s perspective

OBJECTIVE: This study aimed to comparatively evaluate the perceptions of laypeople and orthodontists regarding the usefulness of orthodontic practice websites (OPWs) and Internet-based social media (ISM) and to assess whether the content, features, and design of these online information sources meet...

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Bibliographic Details
Main Authors: Esraa S. Jasim, Noor S. M. Alnuaimy, Mushriq Abid, Arkadiusz Dziedzic
Format: Article
Language:English
Published: Wolters Kluwer Medknow Publications 2024-11-01
Series:Journal of Orthodontic Science
Subjects:
dental specialist practice
laypeople
online website
orthodontics
social media
Online Access:https://journals.lww.com/10.4103/jos.jos_37_24
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https://journals.lww.com/10.4103/jos.jos_37_24

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