Theories, models and strategies in developing an effective HIV/AIDS campaign in South Africa
There is no doubt that the impact of media messages and campaigns has helped to inform, sustain and shape attitudes on a health issue such as HIV/AIDS. They have been heralded as the most important tools in raising awareness but little is known about how much impact they have had in changing people...
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| Format: | Article |
| Language: | English |
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University of Johannesburg
2022-10-01
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| Series: | Communicare |
| Subjects: | |
| Online Access: | https://journals.uj.ac.za/index.php/jcsa/article/view/1794 |
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