Unlocking insights: integrated text mining and interpretive structural modeling for enhanced user review analysis
Effective keywords are extracted from the massive milk product user review data to construct thematic terms and explore the elemental influence relationships to assist manufacturers, and e-commerce platforms in understanding user behaviour and preferences and further optimise product design and mark...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
PeerJ Inc.
2024-12-01
|
| Series: | PeerJ Computer Science |
| Subjects: | |
| Online Access: | https://peerj.com/articles/cs-2541.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|