Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Services

Evaluation of service satisfaction is essential for decision-making related to efforts to improve service quality. PT. BKZ’s expedition service conducts customer satisfaction evaluations as part of its competitive strategy. The satisfaction assessment for PT. BKZ's import goods delivery service...

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Main Authors: marfuah marfuah, Steffi Adam, Abdullah Husin, David Tanjaya
Format: Article
Language:Indonesian
Published: Islamic University of Indragiri 2025-07-01
Series:Sistemasi: Jurnal Sistem Informasi
Subjects:
Online Access:https://sistemasi.ftik.unisi.ac.id/index.php/stmsi/article/view/5212
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author marfuah marfuah
Steffi Adam
Abdullah Husin
David Tanjaya
author_facet marfuah marfuah
Steffi Adam
Abdullah Husin
David Tanjaya
author_sort marfuah marfuah
collection DOAJ
description Evaluation of service satisfaction is essential for decision-making related to efforts to improve service quality. PT. BKZ’s expedition service conducts customer satisfaction evaluations as part of its competitive strategy. The satisfaction assessment for PT. BKZ's import goods delivery service is carried out using five criteria: Reliability, Responsiveness, Assurance, Empathy, and Tangibles. The evaluation process employs the Profile Matching method, which functions to identify the competency gap between actual data values and the predefined profile benchmarks. The questionnaire was distributed online and filled out by PT. BKZ customers. The results indicate that the implementation of the Profile Matching method is effective in supporting decision-making related to service improvement and enhancement strategies at PT. BKZ. The three lowest-scoring criteria that require follow-up action are Empathy (38), Assurance (38.65), and Responsiveness (39.3). These aspects must be improved, particularly among frontline staff at PT. BKZ. The next policy direction should focus on maintaining current staff performance and providing motivation to foster continuous improvement. This can be achieved by offering performance-based bonuses to employees with the highest service satisfaction evaluation scores and providing training programs for those with the lowest performance scores.
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series Sistemasi: Jurnal Sistem Informasi
spelling doaj-art-e35bda33c33449619fddff6cc933c4812025-08-20T02:39:51ZindIslamic University of IndragiriSistemasi: Jurnal Sistem Informasi2302-81492540-97192025-07-011441587159510.32520/stmsi.v14i4.52121122Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Servicesmarfuah marfuah0Steffi Adam1Abdullah Husin2David Tanjaya3Universitas UniversalUniversitas UniversalUniversitas Islam IndragiriUniversitas UniversalEvaluation of service satisfaction is essential for decision-making related to efforts to improve service quality. PT. BKZ’s expedition service conducts customer satisfaction evaluations as part of its competitive strategy. The satisfaction assessment for PT. BKZ's import goods delivery service is carried out using five criteria: Reliability, Responsiveness, Assurance, Empathy, and Tangibles. The evaluation process employs the Profile Matching method, which functions to identify the competency gap between actual data values and the predefined profile benchmarks. The questionnaire was distributed online and filled out by PT. BKZ customers. The results indicate that the implementation of the Profile Matching method is effective in supporting decision-making related to service improvement and enhancement strategies at PT. BKZ. The three lowest-scoring criteria that require follow-up action are Empathy (38), Assurance (38.65), and Responsiveness (39.3). These aspects must be improved, particularly among frontline staff at PT. BKZ. The next policy direction should focus on maintaining current staff performance and providing motivation to foster continuous improvement. This can be achieved by offering performance-based bonuses to employees with the highest service satisfaction evaluation scores and providing training programs for those with the lowest performance scores.https://sistemasi.ftik.unisi.ac.id/index.php/stmsi/article/view/5212profile marchinglayanan expedisikualitas layanansistem pendukung keputusan
spellingShingle marfuah marfuah
Steffi Adam
Abdullah Husin
David Tanjaya
Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Services
Sistemasi: Jurnal Sistem Informasi
profile marching
layanan expedisi
kualitas layanan
sistem pendukung keputusan
title Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Services
title_full Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Services
title_fullStr Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Services
title_full_unstemmed Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Services
title_short Implementation of Profile Matching in Evaluating Customer Satisfaction for PT. BKZ Expedition Services
title_sort implementation of profile matching in evaluating customer satisfaction for pt bkz expedition services
topic profile marching
layanan expedisi
kualitas layanan
sistem pendukung keputusan
url https://sistemasi.ftik.unisi.ac.id/index.php/stmsi/article/view/5212
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AT abdullahhusin implementationofprofilematchinginevaluatingcustomersatisfactionforptbkzexpeditionservices
AT davidtanjaya implementationofprofilematchinginevaluatingcustomersatisfactionforptbkzexpeditionservices