Digital Marketing Strategy to Enhance Sales on E-Commerce Platforms
Background: In the dynamic landscape of modern-day commerce, the advent of digital advertising has redefined the paradigms of commercial enterprise, promoting consumer engagement. Objective: This study aims to evaluate digital marketing landscapes and examine the effect of virtual advertising on...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Department of Mass Communication, University of Nigeria
2025-06-01
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| Series: | Ianna Journal of Interdisciplinary Studies |
| Subjects: | |
| Online Access: | https://iannajournalofinterdisciplinarystudies.com/index.php/1/article/view/720 |
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