Immersive Digital Imaging Experience: An Empirical Study on Audiences’ Switching Intention to Metaverse Online Art Museum
The Metaverse Online Art Museum (MOAM) represents an innovative application of metaverse technology in the art field, with an increasing number of art galleries and museums transitioning to the metaverse. In the metaverse environment, audiences can overcome geographical and economic limitations, enj...
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| Main Authors: | Le Xu, Huayuan Xu, Jiacheng Luo, Ru Zhang, Younghwan Pan, Junping Xu |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
IEEE
2025-01-01
|
| Series: | IEEE Access |
| Subjects: | |
| Online Access: | https://ieeexplore.ieee.org/document/10930881/ |
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