Estimating Willingness to Pay for New Mandarin Cultivars: A Revealed Preference Approach
California has overtaken Florida to become the major US domestic mandarin producer. Despite a shift in consumer preferences toward the ‘Clementine’ mandarin that is widely grown in California, this cultivar is not well adapted to the subtropical climate of Florida. But in 2009, the University of Fl...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
The University of Florida George A. Smathers Libraries
2014-11-01
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| Series: | EDIS |
| Subjects: | |
| Online Access: | https://journals.flvc.org/edis/article/view/131977 |
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