Understanding acceptance and resistance toward generative AI technologies: a multi-theoretical framework integrating functional, risk, and sociolegal factors
This study explores the factors influencing college students’ acceptance and resistance toward generative AI technologies by integrating three theoretical frameworks: the Technology Acceptance Model (TAM), Protection Motivation Theory (PMT), and Social Exchange Theory (SET). Using data from 407 resp...
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| Format: | Article |
| Language: | English |
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Frontiers Media S.A.
2025-04-01
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| Series: | Frontiers in Artificial Intelligence |
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| Online Access: | https://www.frontiersin.org/articles/10.3389/frai.2025.1565927/full |
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