CHALLENGES FOR SPORT PEDAGOGY DUE TO THE INFLUENCE OF MARKETING ON CONTEMPORARY SPORT

ABSTRACT The basic motivation of this essay comes from the need to understand some relationships that are established in the teaching environment of sports for kids, from the transformations of contemporary sport. Our goal is to discuss the challenges to the pedagogical practice and the role of the...

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Bibliographic Details
Main Authors: Leandro de Melo Beneli, Marcelo Weishaupt Proni, Paulo Cesar Montagner
Format: Article
Language:English
Published: Universidade Estadual de Maringá
Series:Journal of Physical Education
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S2448-24552016000100146&lng=en&tlng=en
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