Antecedents and Consequences of Attitudes toward Donation-Based Crowd-Funding Platforms

The landscape of fundraising has undergone a transformative shift with the rise in donation-based crowdfunding platforms. This study investigates the multifaceted factors shaping individuals’ attitudes toward these platforms, with a focus on key antecedents. Examining their impact on donation intent...

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Bibliographic Details
Main Author: Namhyun Um
Format: Article
Language:English
Published: MDPI AG 2024-10-01
Series:Journal of Theoretical and Applied Electronic Commerce Research
Subjects:
Online Access:https://www.mdpi.com/0718-1876/19/4/135
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