The Game of Innovation. Is Gamification a New Trendsetter?
With the evolution of information technology and that of the Internet, society has changed and so did the needs of Generation Y that aims to be more involved in decision making processes and have an overall open and positive approach to innovation. This article aims to analyse the contribution of ad...
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| Main Authors: | Roxana Procopie, Robert Bumbac, Smaranda Giușcă, Andra Vasilcovschi |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Editura ASE
2015-11-01
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| Series: | Amfiteatru Economic |
| Subjects: | |
| Online Access: | http://www.amfiteatrueconomic.ro/ArticolEN.aspx?CodArticol=2464 |
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