Across Economics and Psychology: Development and Validation of the In-Game Purchase Motivation Scale
This study is aimed at developing and validating a measurement scale for motivations behind in-game purchases, integrating economic and psychological aspects. Two separate samples of Italian gamers were used to develop a five-factor scale (utility, enjoyment, investment, reputation, and self-realiza...
Saved in:
| Main Authors: | , , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Wiley
2025-01-01
|
| Series: | International Journal of Computer Games Technology |
| Online Access: | http://dx.doi.org/10.1155/ijcg/8864472 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|