The Influence of Data Strategy on Competitive Advantage and Company Performance (Empirical Study on Engineering, Procurement, and Construction Companies)

Data strategy is an important point for a company in the era of digitalization because it can be used as the main source for increasing a company's competitive advantage, which will ultimately improve the company's performance. This research aims to see the influence of data strategy on c...

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Bibliographic Details
Main Authors: Elvi Andry, Anto Pracoyo, Batara Maju Simatupang, Fermico Karambut
Format: Article
Language:English
Published: Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2024-10-01
Series:Indonesian Interdisciplinary Journal of Sharia Economics
Subjects:
Online Access:https://www.e-journal.uac.ac.id/index.php/iijse/article/view/5628
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