Creativity and disinformation in artificial intelligence-driven fashion communication
Fashion is an industry of constant changes and reflects societal alterations; therefore, fashion brands must always seek creative and innovative communication strategies for a positive brand reputation and be at the forefront of technology. Fashion communication shapes society’s needs and perceptio...
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Main Authors: | Sigita Kamašauskė, Živilė Sederevičiūtė-Pačiauskienė |
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Format: | Article |
Language: | English |
Published: |
Vilnius Gediminas Technical University
2025-02-01
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Series: | Creativity Studies |
Subjects: | |
Online Access: | https://journals.vilniustech.lt/index.php/CS/article/view/20891 |
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