Online classified Advertisements & consumer Buying Behavior: A case of analyzing the behavior of Karachi Buyers towards “OLX”
The aim of this case study is to evaluate the impact of classified online ads available to shoppers for their convenience and to examine their buying behavior in Karachi. In this study sample size of 270 respondents has been taken by using a convenient sampling technique. Internet is a feasible opt...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Sir Syed University of Engineering and Technology, Karachi.
2020-11-01
|
| Series: | Sir Syed University Research Journal of Engineering and Technology |
| Subjects: | |
| Online Access: | http://www.sirsyeduniversity.edu.pk/ssurj/rj/index.php/ssurj/article/view/184 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|