Reflections on Cass Sunstein’s Beatlemania article: romantic behaviouralism?

In the first issue of this journal, Cass Sunstein offered a behaviouralist reading of the Beatles’ audience. He suggested that the band became a worldwide sensation based on the spread of endorsements by Beatles people acting in line with behavioural norms, such as trust in others’ aesthetic judgeme...

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Bibliographic Details
Main Author: Mark Duffett
Format: Article
Language:English
Published: Liverpool University Press 2023-09-01
Series:Journal of Beatles Studies
Subjects:
Online Access:http://www.liverpooluniversitypress.co.uk/doi/10.3828/jbs.2023.3
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