Female Consumer Preferences Toward Female Online Ojek Applications: A Conjoint Analysis
Motorcycles are widely used vehicles in Indonesia, not only as private vehicles but also for public transportation. Currently, there are many applications that help customers to use motorbikes as public transportation and are known as “online ojek” applications. Although there have been many online...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2025-02-01
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| Series: | Engineering Proceedings |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2673-4591/84/1/31 |
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