Nowy model konsumpcji treści telewizyjnych – użytkownik zdobywa przewagę nad oferentem telewizji

The new media technologies offered more possibilities to the user and equipped him with the instruments to takeover the control or establish the dialogue with the broadcaster. The viewer becomes the editor of his own TV program. This article presents above trends on the basis of reports of regulatin...

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Bibliographic Details
Main Author: Monika Mizielińska-Chmielewska
Format: Article
Language:English
Published: University of Warsaw 2012-01-01
Series:Studia i Materiały
Subjects:
Online Access:https://press.wz.uw.edu.pl/sim/vol2012/iss1/10/
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