Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food services

The increasing waste from food delivery services necessitates a comprehensive understanding of the cost and functional preferences of key stakeholders concerning food packaging solutions. Therefore, this study investigated the cost and functional preferences of restaurants and consumers toward packa...

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Main Authors: Manatsikarn Cruecha-Em, Md. Julhaz Hossain, Anchalee Nuansri, Farhad Zulfiqar
Format: Article
Language:English
Published: Elsevier 2025-06-01
Series:Sustainable Futures
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Online Access:http://www.sciencedirect.com/science/article/pii/S266618882500320X
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author Manatsikarn Cruecha-Em
Md. Julhaz Hossain
Anchalee Nuansri
Farhad Zulfiqar
author_facet Manatsikarn Cruecha-Em
Md. Julhaz Hossain
Anchalee Nuansri
Farhad Zulfiqar
author_sort Manatsikarn Cruecha-Em
collection DOAJ
description The increasing waste from food delivery services necessitates a comprehensive understanding of the cost and functional preferences of key stakeholders concerning food packaging solutions. Therefore, this study investigated the cost and functional preferences of restaurants and consumers toward packaging solutions for off-premises food services through a survey of 100 restaurants and 100 consumers in Greater Bangkok. Key informant interviews were conducted to understand the cost of the reuse model and food packaging attributes. Discrete choice experiments using Conjointly, conditional logit, and multinomial logit models were used for analysis. This study focused on packaging solutions including non-recyclable plastic containers, and four circular packaging solutions namely recyclable plastic containers, bioplastic containers, natural fiber containers, and durable containers with a reuse model. Considering costs, environmental consequences, and attribute preferences of both restaurants and consumers, the findings revealed that 1) restaurants valued price and materials, preferring recyclable or biodegradable solutions, however, they were not willing to pay for a reuse model, 2) consumers valued recyclable or biodegradable and reuse model materials the most with high preferences and willingness to pay for both, 3) recyclable plastic containers and natural fiber containers received the highest total utility per unit of cost. Therefore, it is recommended that the circular transition be supported by the promotion of natural fiber containers, and cost transfer to consumers and third-party service providers to support reuse model adoption. This study articulates theoretical and policy implications and provides directions for policymakers, academics, food delivery service firms, food packaging enterprises, and other relevant stakeholders.
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spelling doaj-art-ca2cfe2f4bcb420d9ed305e6b937db8d2025-08-20T03:20:16ZengElsevierSustainable Futures2666-18882025-06-01910075410.1016/j.sftr.2025.100754Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food servicesManatsikarn Cruecha-Em0Md. Julhaz Hossain1Anchalee Nuansri2Farhad Zulfiqar3Agribusiness Management, Department of Food, Agriculture and Natural Resources, School of Environment, Resources and Development, Asian Institute of Technology, Klong Luang, Pathum Thani 12120, ThailandInstitute of Business Administration, University of Rajshahi, BangladeshCooperative Auditing Department, Ministry of Agriculture and Cooperatives, 12 Krung Kasem Road, Wat Sam Phraya District, Phra Nakhon, Bangkok 10200, ThailandDepartment of Natural Resource Economics, College of Agricultural and Marine Sciences, Sultan Qaboos University, P.O. Box 50, P.C. 123, Al-khod, Sultanate of Oman; Corresponding author.The increasing waste from food delivery services necessitates a comprehensive understanding of the cost and functional preferences of key stakeholders concerning food packaging solutions. Therefore, this study investigated the cost and functional preferences of restaurants and consumers toward packaging solutions for off-premises food services through a survey of 100 restaurants and 100 consumers in Greater Bangkok. Key informant interviews were conducted to understand the cost of the reuse model and food packaging attributes. Discrete choice experiments using Conjointly, conditional logit, and multinomial logit models were used for analysis. This study focused on packaging solutions including non-recyclable plastic containers, and four circular packaging solutions namely recyclable plastic containers, bioplastic containers, natural fiber containers, and durable containers with a reuse model. Considering costs, environmental consequences, and attribute preferences of both restaurants and consumers, the findings revealed that 1) restaurants valued price and materials, preferring recyclable or biodegradable solutions, however, they were not willing to pay for a reuse model, 2) consumers valued recyclable or biodegradable and reuse model materials the most with high preferences and willingness to pay for both, 3) recyclable plastic containers and natural fiber containers received the highest total utility per unit of cost. Therefore, it is recommended that the circular transition be supported by the promotion of natural fiber containers, and cost transfer to consumers and third-party service providers to support reuse model adoption. This study articulates theoretical and policy implications and provides directions for policymakers, academics, food delivery service firms, food packaging enterprises, and other relevant stakeholders.http://www.sciencedirect.com/science/article/pii/S266618882500320XCircular economyPlastic packagingFood delivery serviceCost-benefit analysisConjoint analysisReusable model
spellingShingle Manatsikarn Cruecha-Em
Md. Julhaz Hossain
Anchalee Nuansri
Farhad Zulfiqar
Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food services
Sustainable Futures
Circular economy
Plastic packaging
Food delivery service
Cost-benefit analysis
Conjoint analysis
Reusable model
title Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food services
title_full Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food services
title_fullStr Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food services
title_full_unstemmed Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food services
title_short Circular economy of food packaging: cost and functional preferences of Thai consumers and restaurants in off-premises food services
title_sort circular economy of food packaging cost and functional preferences of thai consumers and restaurants in off premises food services
topic Circular economy
Plastic packaging
Food delivery service
Cost-benefit analysis
Conjoint analysis
Reusable model
url http://www.sciencedirect.com/science/article/pii/S266618882500320X
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AT anchaleenuansri circulareconomyoffoodpackagingcostandfunctionalpreferencesofthaiconsumersandrestaurantsinoffpremisesfoodservices
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