The Importance of Individual Benefits – Understanding Patient Behaviour in E-Health Adoption
Purpose – Advancements in telemedicine offer the potential to enhance healthcare efficiency, accessibility, quality, and environmental impact. However, the shift from traditional interpersonal healthcare to technology-mediated services necessitates a nuanced understanding of the factors influencing...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations)
2024-01-01
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| Series: | Tržište |
| Subjects: | |
| Online Access: | https://hrcak.srce.hr/file/473064 |
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