Dynamic Pricing Based on Strategic Consumers and Substitutes in a Duopoly Setting

Based on the rational strategic consumers, we construct a dynamic game to build a two-period dynamic pricing model for two brands of substitutes which are sold by duopoly. The solution concept of the dynamic game is Nash equilibrium. In our model, consumers have been clearly segmented into several c...

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Bibliographic Details
Main Authors: Gongbing Bi, Lechi Li, Feng Yang, Liang Liang
Format: Article
Language:English
Published: Wiley 2014-01-01
Series:Discrete Dynamics in Nature and Society
Online Access:http://dx.doi.org/10.1155/2014/694568
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