Analysis of Chilean TV’s news bulletins: News content-setting as a factor of quality and editorial profile

In order to survive in a changing environment, news organizations require identifying elements in their editorial output and social role. These identity factors not only distinguish them in terms of quality; they also form part of their brand value and play a key role when a person chooses to view...

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Bibliographic Details
Main Author: Silvia Pellegini
Format: Article
Language:English
Published: Pontificia Universidad Católica de Chile 2010-12-01
Series:Cuadernos.info
Subjects:
Online Access:https://revistanortegrande.uc.cl/index.php/cdi/article/view/24349
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