Creating a Digital Insurance Model: A Grounded Theory Approach
Objective Digital transformation can impact companies, business models, communications, and products, enhancing company performance and driving growth. The primary objective of this research is to develop a conceptual model for digital insurance. Methodology This research is exploratory and descri...
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Main Authors: | Mohammad Adabi, Nastaran Haji Heydari, Hamed Vares |
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Format: | Article |
Language: | fas |
Published: |
University of Tehran
2024-06-01
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Series: | مدیریت بازرگانی |
Subjects: | |
Online Access: | https://jibm.ut.ac.ir/article_98047_5ec38a2eebcbde3539b4c427a6b0a367.pdf |
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