Creating a Digital Insurance Model: A Grounded Theory Approach
Objective Digital transformation can impact companies, business models, communications, and products, enhancing company performance and driving growth. The primary objective of this research is to develop a conceptual model for digital insurance. Methodology This research is exploratory and descri...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2024-06-01
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| Series: | مدیریت بازرگانی |
| Subjects: | |
| Online Access: | https://jibm.ut.ac.ir/article_98047_5ec38a2eebcbde3539b4c427a6b0a367.pdf |
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