Pengaruh Kualitas Produk, Kualitas Layanan, Dan Harga Terhadap Keputusan Pembelian Konsumen Coffee Shop “Gula Kopi”

Food and beverage industry has high level business competition due to the large number of entrepreneurs. Food and beverage entrepreneurs must be able to provide the best for consumers in order to be outstanding in competition. Entrepreneurs must be able to understand the factors that influence cons...

Full description

Saved in:
Bibliographic Details
Main Author: Oka Purnama
Format: Article
Language:Indonesian
Published: Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Ciputra Surabaya 2023-06-01
Series:Jurnal Performa
Subjects:
Online Access:https://journal.uc.ac.id/index.php/performa/article/view/3964
Tags: Add Tag
No Tags, Be the first to tag this record!