Consumers in responsible consumption: what leads to sustainable behavior?
Purpose – This study aims to explore the dimensions of value-based planned consumption (VBPC) by integrating the theory of planned behavior and consumption values theory, while examining how environmental awareness, prosocial altruism and responsible consumption contribute to the formation of sustai...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2025-05-01
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| Series: | Urbanization, Sustainability and Society |
| Subjects: | |
| Online Access: | https://www.emerald.com/insight/content/doi/10.1108/USS-09-2024-0056/full/pdf |
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