Analysis of influencing factors of long-term care insurance system adoption intention based on UTAUT, technology readiness as the moderator
This study investigates the determinants of Long-Term Care Insurance (LTCI) adoption intention using the Unified Theory of Acceptance and Use of Technology (UTAUT), with Technology Readiness (TR) as a moderating variable. A quantitative approach was applied, utilizing self-administered question...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Growing Science
2025-01-01
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| Series: | Decision Science Letters |
| Online Access: | https://www.growingscience.com/dsl/Vol14/dsl_2025_33.pdf |
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