Using Social Media to Recruit a Diverse Sample of Participants for a Mobile Health (mHealth) Intervention to Increase Physical Activity: Exploratory Study

Abstract BackgroundRecruitment of demographically diverse samples in clinical research is often challenging and even more so during the COVID-19 pandemic when traditional in-person recruitment methods could not be implemented. Social media platforms offer an alternative approa...

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Bibliographic Details
Main Authors: Laura Pathak, Rosa Hernandez-Ramos, Karina Rosales, Jose Miramontes-Gomez, Faviola Garcia, Vivian Yip, Suchitra Sudarshan, Anupama Gunshekar Cemballi, Courtney Lyles, Adrian Aguilera
Format: Article
Language:English
Published: JMIR Publications 2025-04-01
Series:JMIR mHealth and uHealth
Online Access:https://mhealth.jmir.org/2025/1/e56329
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