Pengaruh komitmen, kepercayaan, dan kepuasan terhadap retensi pelanggan Honda Matic

This study aimed to determine the effect of commitment, trust, and customer retention both partially and simultaneously. This research is also the development of research with reference to the journals and books for the theoretical framework. The subjet was determined by a purposive sampling, which...

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Bibliographic Details
Main Authors: Naldi Dwi Satriawan, M Nadjib Usman
Format: Article
Language:English
Published: Research Center and Community Services 2018-10-01
Series:Journal of Business & Banking
Subjects:
Online Access:https://journal.perbanas.ac.id/index.php/jbb/article/view/1516
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