The Influence of Brand Perception, Social Influence, and Attitude to Functional Food on Repurchase Intention With Conspicuous Consumption as an Intervening Variable (Study on Kopi Kelana in Surabaya)

The Influence of Brand Perception, Social Influence, and Attitude to Functional Food on Repurchase Intention With Conspicuous Consumption as an Intervening Variable (Study on Kopi Kelana in Surabaya)

This study aims to analyze the effect of Brand Perception, Social Influence, and Attitude to Functional Food on Repurchase Intention, with Conspicuous Consumption as an intervening variable, in the context of Kelana Mobile Coffee in Surabaya. This study uses quantitative methods with purposive samp...

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Bibliographic Details
Main Authors: Aulia Life Rahma Putri, Nurul Azizah
Format: Article
Language:English
Published: Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2025-08-01
Series:Indonesian Interdisciplinary Journal of Sharia Economics
Subjects:
Mobile Coffee
Brand Perception
Social Influence
Attitude to Functional Food
Conspicuous Consumption
Repurchase Intention
Online Access:https://e-journal.uac.ac.id/index.php/iijse/article/view/6918
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https://e-journal.uac.ac.id/index.php/iijse/article/view/6918

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