SHAPING CUSTOMER EXPERIENCES THROUGH ROBOT SERVICE QUALITY: EVIDENCE FROM THE KLANG VALLEY HOSPITALITY INDUSTRY

Customer satisfaction is one of the major concerns today. The COVID-19 epidemic has accelerated the use of robot servers in the hospitality sector in Malaysia grows increasingly as customers are more cautious about the dangers of direct physical contact. The study intends to identify the relationshi...

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Bibliographic Details
Main Authors: Anbarasan Rawitchandaran, Arifha Mohamad, Noor Aslinda Abu Seman, Mohd Asmadi Mohd Angsor, Ashbie Mohamad
Format: Article
Language:English
Published: Universiti Teknologi MARA, Negeri Sembilan 2025-04-01
Series:Journal of Academia
Subjects:
Online Access:https://journal.uitm.edu.my/ojs/index.php/JOA/article/view/5002/3078
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