NIL and Higher Education: An Exploration of the Early Impact of NIL on Fundraising and Competition in Universities and Athletic Departments
While there has been a large amount of discussion by the media and government officials regarding the need for rules and regulations surrounding name, image, and likeness (NIL) in college athletics, to date, there is a lack of research on the effects NIL has on higher education fundraising. Thus, th...
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| Main Authors: | Wesley Meares, Lance Hunter, Martha Ginn, William Hatcher |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
University of Kansas Libraries
2024-11-01
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| Series: | Journal of Intercollegiate Sport |
| Subjects: | |
| Online Access: | https://journals.ku.edu/jis/article/view/21468 |
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