CLASSIFICATION OF MARKETING RESEARCHES ON INNOVATION PRODUCT

At present innovations appear to be an important attribute in social and economic development. At the age of globalization, with customers’ anticipations and competitive business growing up, those willing to stay afloat at the market and determined to develop (the latter being often caused by exter...

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Bibliographic Details
Main Author: M. V. Resler
Format: Article
Language:English
Published: FINTECH Alliance LLC 2017-06-01
Series:Фінансово-кредитна діяльність: проблеми теорії та практики
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Online Access:https://fkd.net.ua/index.php/fkd/article/view/2571
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