Predicting consumers' intention and behavior towards industrial dairy products: A study based on an extended theory of planned behavior

Dairy products play a vital role in food security and public health, but differences in traditional and industrial production methods result in varying health impacts. This study addresses a critical research gap by exploring consumer behavior in choosing industrial dairy products over traditional a...

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Bibliographic Details
Main Authors: Mohammad Hojjati, Abbas Mirzaei, Nastaran Hemmati, Bahareh Goodarzi Shamsabadi
Format: Article
Language:English
Published: Elsevier 2025-12-01
Series:Applied Food Research
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2772502225004342
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