Research on Customer Experience Optimization of Large Storage Supermarkets

In the context of new retail, online and offline channels are integrated to optimize the consumer experience and supply chain through digital technology to meet consumers’ individual needs better. Under this background, this study deeply discusses the present situation and strategies of customer exp...

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Bibliographic Details
Main Author: Yao Yuanyuan
Format: Article
Language:English
Published: EDP Sciences 2024-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2024/28/shsconf_dsm2024_02015.pdf
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