Lean Startup as a New Way of Managing Technology Ventures Illustrated by the Example of Wlcome App
The dot-com bubble in the 1990s made the technology industry aware that even excellent ideas backed by amazing teams are not sufficient to ensure a startup’s success. The biggest risk of startups is that they have to operate within many uncertainties, their market and customers are unknown, and thei...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Warsaw
2015-01-01
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| Series: | Studia i Materiały |
| Subjects: | |
| Online Access: | https://press.wz.uw.edu.pl/sim/vol2015/iss2/1/ |
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