Studying the Impact of Changing Consumer Behavior During Crisis Periods Through Store Classification

Abstract Since customer behavior changes unpredictably during crisis periods such as pandemics, many sectors have been affected differently. The retail sector in particular has been one of the most affected sectors. Retail companies that could not determine the right strategies against customer beha...

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Bibliographic Details
Main Authors: Kiymet Tabak Kızgın, Selçuk Alp
Format: Article
Language:English
Published: Springer 2024-11-01
Series:International Journal of Computational Intelligence Systems
Subjects:
Online Access:https://doi.org/10.1007/s44196-024-00694-3
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