Manipulation in the world of marketing

Every day we are participants in various marketing advertisements. Wherever we turn at every turn, we can see at least one bit of marketing and try to communicate businesses to their products or services through marketing activities. Tempting sentences at once distract us and intrigue us to continue...

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Bibliographic Details
Main Authors: Kristina Ljubičić, Tina Vukasović
Format: Article
Language:deu
Published: DOBA Business School Maribor 2023-07-01
Series:Mednarodno Inovativno Poslovanje
Subjects:
Online Access:https://journal.doba.si/OJS/index.php/jimb/article/view/326
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