Factors influencing hotel decision-making through digital platforms in South Asia
The rapid evolution of digital technology has led to a transformative era, significantly impact the global economy and daily lives. This study focuses on understanding the factors influence hotel decision-making through digital platforms in South Asia. Also, employed the Optimum Stimulation Level (O...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2024-12-01
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| Series: | Cogent Social Sciences |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311886.2024.2407933 |
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