The Perspectives on Consumer Attitudes and Actions: The Impact of Political and Social Factors on the Pro-Israel Products Boycott Movement (Case Study in Indonesia)

This study explores the extent to which political and social factors drive consumer participation in the boycott movement against Pro-Israel products in Indonesia, using a qualitative research approach. Data were collected through an online survey involving 65 respondents, focusing on their awarenes...

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Bibliographic Details
Main Authors: Andi Syahida Ulhaq Pasryb, Abdul Razak Munir, Andi Aswan, Andi Bintang Balele
Format: Article
Language:English
Published: The Management Institute, Faculty of Economics, Universitas Andalas 2024-12-01
Series:AMAR (Andalas Management Review)
Subjects:
Online Access:http://amareview.fekon.unand.ac.id/index.php/amar/article/view/197
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