Frugal innovation framework for micro-entrepreneurs’ sustainable performance: From design thinking approach
Frugal Innovation (FI) offers cost-effective, value-creating solutions that are especially relevant for Micro, Small, and Medium Enterprises (MSMEs) operating under significant resource constraints. Despite the growing interest in FI, micro-entrepreneurs (micropreneurs) often lack a clear, actionabl...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2025-09-01
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| Series: | Journal of Open Innovation: Technology, Market and Complexity |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2199853125001519 |
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