EVALUATING THE EFFECTIVENESS OF CUSTOMER COMPLAINT RESPONSES ON NMB MKONONI SATISFACTION: A CASE STUDY OF NMB BANK PLC IN DODOMA CITY, TANZANIA

This research examines the efficiency of customer complaint responses and their impact on satisfaction with NMB Mkononi services in Tanzania, specifically focusing on NMB Bank PLC in Dodoma City. The study aims to evaluate how effectively NMB handles customer complaints related to NMB Mkononi servic...

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Bibliographic Details
Main Authors: Mohamed Salum KILINDO, Nasibu Rajabu MRAMBA
Format: Article
Language:English
Published: Universitaria Press Craiova 2024-05-01
Series:Management & Marketing
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